planning

Local SEO ROI Calculator

Calculate ROI from your local SEO investment.

Your Numbers

Leads you want per month

Close rate (%)

Average deal value ($)

Cost per lead from Google Ads ($)

Local-service avg: $40–$90

Local SEO monthly cost ($)

SEO ramp-up months

Full lead flow by month

You save per month

$2,103

vs paying for Google Ads leads

12-month cost savings

$25,236

Money that stays in your pocket

Extra profit vs Ads (Year 1)

$38,736

From SEO compounding over time

Google Ads

Rented traffic

Monthly cost$2,200

Cost / lead$55

Monthly revenue$12,000

ROI445%

12-mo total cost$26,400

Stop paying, leads disappear the same day.

RECOMMENDED

Local SEO with GMapsRanker

Monthly cost$97

Effective cost / lead$2

Monthly revenue$12,000

ROI12,271%

12-mo total cost$1,164

Compounds every month — rankings stay even if you pause.

12-Month Projection: SEO vs Ads

SEO ramps and compounds. Ads stay flat and cost more every month.

Month	SEO leads	SEO cost	SEO revenue	Ads cost	Ads revenue	Advantage
M1	10	$97	$3,000	$2,200	$12,000	-$6,897
M2	25	$97	$7,500	$2,200	$12,000	-$2,397
M3	40	$97	$12,000	$2,200	$12,000	+$2,103
M4	42	$97	$12,600	$2,200	$12,000	+$2,703
M5	44	$97	$13,200	$2,200	$12,000	+$3,303
M6	46	$97	$13,800	$2,200	$12,000	+$3,903
M7	48	$97	$14,400	$2,200	$12,000	+$4,503
M8	50	$97	$15,000	$2,200	$12,000	+$5,103
M9	52	$97	$15,600	$2,200	$12,000	+$5,703
M10	54	$97	$16,200	$2,200	$12,000	+$6,303
M11	56	$97	$16,800	$2,200	$12,000	+$6,903
M12	58	$97	$17,400	$2,200	$12,000	+$7,503
Total	525	$1,164	$157,500	$26,400	$144,000	+$38,736

Monthly revenue: SEO (green) vs Ads (red)

M10

M11

M12

Your gains with Local SEO (Year 1)

Cost saved

$25,236

Extra revenue

$13,500

Net profit (SEO)

$156,336

Return per $1 spent

135.3×

Beyond the numbers — what you also gain

You own the traffic — rankings don't disappear when budgets pause

Trust: buyers click organic map-pack results 3× more than ads

Compounding: every review, citation and post keeps working forever

Lower cost per lead every month as rankings mature

Higher close rate — SEO leads are already 'shopping', not interrupted

Defensible moat: competitors can't outbid you overnight

Stop renting leads

Keep $25,236 in your pocket this year

Ready to start ranking? Get in touch with GMapsRanker today.